Product Design is an important aspect of the broader discipline of Industrial Design. Product Design combines art, science and technology to create new products for the ever-evolving market with a keen focus on its usability and functionality.

Students are able to visualize, create, problem solve and give solutions for various consumer products. The design process includes sketching, 3D modelling, prototyping and use of computer aided industrial designing software.

The Product Design discipline guides the students to explore various materials, engineering drawing, understanding ergonomics, exploring need of the market and product representation techniques.