Animation and Film Design

Animation and Film Design brings together animation, filmmaking, visual storytelling and emerging technologies to create compelling moving-image experiences across entertainment, media and digital platforms. At SID, students learn to communicate ideas, narratives and emotions through animation and film, exploring both the crafted worlds of animation and the visual language of cinema. The specialization develops the ability to imagine, conceptualize, produce and refine moving-image content—from the first story idea and storyboard to filming, animation, editing and final production.

The programme offers a multidisciplinary exploration of cinematic storytelling, animation, cinematography, sound design, acting, visual design, storyboarding and animatics, character design, environment design and post-production. Students work across 2D and 3D worlds, learning principles of animation, 3D modelling and texturing, rigging, character animation, lighting and camera, while also developing skills in live-action filmmaking, narrative audio, advertising films and social media video content. Through hands-on studio projects and production-oriented learning, students experience the different stages of creating moving-image work. They develop stories and visual concepts, create storyboards and animatics, design characters and environments, work with cameras, lighting and sound, experiment with animation and visual effects, and bring their work together through editing and post-production. Experimental projects, advertising film production, craft-based projects and interdisciplinary electives further encourage students to develop an individual creative voice. A strong emphasis on experimentation and emerging technologies enables students to explore contemporary approaches to moving-image creation. Students learn to use these technologies as creative tools while developing the conceptual, visual and storytelling skills needed to make meaningful and original work.

The breadth of the discipline opens up opportunities across the rapidly expanding film, animation, entertainment, advertising, gaming, digital media and content industries. Graduates can explore careers as Animation Designers, Character Animators, 3D Artists, Storyboard Artists, Motion and Visual Effects Artists, Cinematographers, Film Editors, Sound Designers, Directors, Production Designers and Digital Content Creators, as well as work across advertising, social media and other emerging moving-image platforms.

Program Structure
Program Structure Animation Film Design Batch 2024-28
Career Opportunities
  • 2D Animator, 3D Animator
  • Game Animator
  • Motion Graphics Designer
  • Storyboard Artist, Concept Artist, Character Designer, Visual Development Artist.
  • Advertising Film Director, Creative Producer, Content Creator, Social Media Video Designer
  • Director, Assistant Director, Cinematographer, Editor, Production Designer, Line Producer
  • Art Director
  • Sound Designer
Recruiters
Placement Statistics
Highest Salary Average salary Median salary
10 LPA 7 LPA 6 LPA
Students Projects
Animation Film Design Showreel
Animation Film Design Showreel Batch 2022-26 Play
Showreel for Batch 2022-26
Animation Film Design Showreel Batch 2021-25 Play
Showreel for Batch 2021-25
Animation Film Design Showreel Batch 2020-24 Play
Showreel for Batch 2020-24
Bhosle Aditi Uday Batch 2022-2026
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This project involved creating illustrations based on a script provided by the client, translating the written narrative into engaging visual scenes. The process began with analysing the script to understand the characters, emotions, and key moments in the story. Based on this understanding, illustrations were developed to visually represent important scenes, focusing on character expressions, composition, and environment. Through this project, the story was transformed into a visually engaging narrative, demonstrating how illustrations play a key role in bringing written stories to life and making them more immersive for readers.
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This project involved creating illustrations based on a script provided by the client, translating the written narrative into engaging visual scenes. The process began with analysing the script to understand the characters, emotions, and key moments in the story. Based on this understanding, illustrations were developed to visually represent important scenes, focusing on character expressions, composition, and environment. Through this project, the story was transformed into a visually engaging narrative, demonstrating how illustrations play a key role in bringing written stories to life and making them more immersive for readers.
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This project involved creating illustrations based on a script provided by the client, translating the written narrative into engaging visual scenes. The process began with analysing the script to understand the characters, emotions, and key moments in the story. Based on this understanding, illustrations were developed to visually represent important scenes, focusing on character expressions, composition, and environment. Through this project, the story was transformed into a visually engaging narrative, demonstrating how illustrations play a key role in bringing written stories to life and making them more immersive for readers.
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Aritra Guria Batch 2022-2026
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FEED is an experimental animated short about how digital media manipulates attention and perception. Set in a metro, it follows a commuter whose reality fragments as algorithm-driven content invades his surroundings. Using a hybrid of 2D and 3D animation, the film contrasts physical space with intrusive visuals to reflect the addictive nature of the digital feed.
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FEED is an experimental animated short about how digital media manipulates attention and perception. Set in a metro, it follows a commuter whose reality fragments as algorithm-driven content invades his surroundings. Using a hybrid of 2D and 3D animation, the film contrasts physical space with intrusive visuals to reflect the addictive nature of the digital feed.
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FEED is an experimental animated short about how digital media manipulates attention and perception. Set in a metro, it follows a commuter whose reality fragments as algorithm-driven content invades his surroundings. Using a hybrid of 2D and 3D animation, the film contrasts physical space with intrusive visuals to reflect the addictive nature of the digital feed.
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Sanjay Krishnan Padinjaredath Batch 2022-2026
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An immigrant athlete confronts her own destiny, where she must beat her rival in a tournament to overcome her fate and stay in the country. The story of where I’m from and who I am, is integral to the story I am trying to tell through this film. I am an Indian, 2nd generation immigrant who grew up in the small country of Botswana. The things I faced there and the values my parents installed in me are explored through this film. In this film, I explore themes of destiny and freewill with the challenges faced by an immigrant family.
A
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An immigrant athlete confronts her own destiny, where she must beat her rival in a tournament to overcome her fate and stay in the country. The story of where I’m from and who I am, is integral to the story I am trying to tell through this film. I am an Indian, 2nd generation immigrant who grew up in the small country of Botswana. The things I faced there and the values my parents installed in me are explored through this film. In this film, I explore themes of destiny and freewill with the challenges faced by an immigrant family.
B
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An immigrant athlete confronts her own destiny, where she must beat her rival in a tournament to overcome her fate and stay in the country. The story of where I’m from and who I am, is integral to the story I am trying to tell through this film. I am an Indian, 2nd generation immigrant who grew up in the small country of Botswana. The things I faced there and the values my parents installed in me are explored through this film. In this film, I explore themes of destiny and freewill with the challenges faced by an immigrant family.
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Elizabeth Paul Ukken Batch 2022-2026
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“Drifted Away” is a short animated film that explores the bond between a young girl and her grandfather through the power of storytelling and imagination. The story follows the girl as she grows from a child who eagerly shares magical adventures with her grandfather to a teenager distracted by modern technology and daily life. The film emphasizes reconnection and the importance of cherishing meaningful moments with loved ones before they drift away.
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“Drifted Away” is a short animated film that explores the bond between a young girl and her grandfather through the power of storytelling and imagination. The story follows the girl as she grows from a child who eagerly shares magical adventures with her grandfather to a teenager distracted by modern technology and daily life. The film emphasizes reconnection and the importance of cherishing meaningful moments with loved ones before they drift away.
B
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“Drifted Away” is a short animated film that explores the bond between a young girl and her grandfather through the power of storytelling and imagination. The story follows the girl as she grows from a child who eagerly shares magical adventures with her grandfather to a teenager distracted by modern technology and daily life. The film emphasizes reconnection and the importance of cherishing meaningful moments with loved ones before they drift away.
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Ananya Choudhury Batch 2022-2026
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Nod is an online lifestyle magazine run by women. For this project Harkat was asked to make an animated flipbook style yearly recap of 2025, with all the good, bad and the viral moments that took place during the year that caught the world by storm. For this project I animated some of the videos that were used in the final flipbook, I also compiled and composited the final video. In addition to this I animated a website banner and individual article gifs.
A
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Nod is an online lifestyle magazine run by women. For this project Harkat was asked to make an animated flipbook style yearly recap of 2025, with all the good, bad and the viral moments that took place during the year that caught the world by storm. For this project I animated some of the videos that were used in the final flipbook, I also compiled and composited the final video. In addition to this I animated a website banner and individual article gifs.
B
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Nod is an online lifestyle magazine run by women. For this project Harkat was asked to make an animated flipbook style yearly recap of 2025, with all the good, bad and the viral moments that took place during the year that caught the world by storm. For this project I animated some of the videos that were used in the final flipbook, I also compiled and composited the final video. In addition to this I animated a website banner and individual article gifs.
C
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Frequently Asked Questions

SID offers undergraduate design programs (B.des) in Product Design, Interior Space Design, Graphic Design, User Experience Design, Animation and Film Design, Fashion Design and Fashion Communication. It also offers postgraduate design programme (M.Des) in User Experience Design. All courses are UGC approved.

The Bachelor of Design (B.Des.) programme at SID is a four-year undergraduate degree divided into eight semesters. The curriculum is structured to gradually build students' design knowledge, technical expertise, research abilities, communication skills, and professional practice. Students begin with foundation learning before progressing into discipline-specific studio courses, electives, internships, collaborative projects, and graduation projects that prepare them for the design industry. The curriculum also offers majors and minors for selective students.

SID offers multiple specialisations within the Bachelor of Design programme, allowing students to pursue careers aligned with their interests and aspirations. Depending on the academic year and programme offerings, students can choose disciplines such as Graphic Design, Animation and Film Design, User Experience Design, Product Design, Interior Space Design, Fashion Design and Fashion Communication. Each programme focuses on developing specialised knowledge while encouraging interdisciplinary collaboration and innovation.

Students are admitted to a specific design discipline through the admission process. Requests for changing specialisations are subject to seat availability, academic regulations, and approval by the institute. Applicants are encouraged to carefully explore all programme details before selecting their preferred discipline during the application process. Students and parents should attend Open Days and Orientation sessions for guidance and clarity.

Students learn digital design tools, branding, typography, illustration, motion graphics, publication design, UI/UX fundamentals, digital storytelling, advertising, packaging design, and visual communication strategies.

Graduates work across branding agencies, advertising firms, publishing houses, technology companies, media organisations, IT sector, startups, and creative consultancies.

Fashion Design focuses on designing garments, textiles, collections, material exploration, pattern making, merchandising, garment construction, and fashion innovation. Fashion Communication focuses on branding, fashion styling, visual merchandising, photography, graphic design, fashion journalism, retail experiences, digital marketing, advertising, UI/UX for fashion, and communication strategies. Students interested in creating fashion products may prefer Fashion Design, while those passionate about storytelling, branding, media, and consumer engagement may find Fashion Communication more suitable.

Product Design focuses on designing products that improve people's daily lives through functionality, usability, aesthetics, and innovation. Students learn product development, ergonomics, materials, manufacturing processes, user-centred design, prototyping, CAD modelling, and design research.

Career opportunities include consumer electronics, furniture, medical devices, transportation, home appliances, lifestyle products, and design consulting.

Students interested in storytelling, filmmaking, character design, motion graphics, visual effects, and digital content creation should consider Animation and Film Design.

Students learn direction, animation, video editing, cinematography, storytelling, scriptwriting, VFX, motion graphics, 2D and 3D animation, 3D modelling, character design, sound design, and post-production.

Graduates Students can pursue careers in films, advertising, OTT platforms, television, gaming, and digital media at animation studios, film production houses, advertising agencies, OTT platforms, VFX studios, gaming companies, and media production companies.

Students interested in designing digital experiences, websites, mobile applications, interfaces, and interactive products will find User Experience (UX) Design apt. The programme introduces students to user research, information architecture, interaction design, usability testing, wireframing, prototyping, interface design, accessibility, and digital product development.

UI/UX professionals are in demand across technology companies, startups, fintech, healthcare, e-commerce, and digital services.

Graduates of the Fashion Design programme can pursue diverse careers across the fashion, lifestyle, retail, and creative industries. They may work as Fashion Designers, Apparel Designers, Textile Designers, Fashion Stylists, Costume Designers, Fashion Merchandisers, Trend Forecasters, Product Developers, or Visual Merchandisers with leading fashion brands, export houses, design studios, luxury labels, and e-commerce companies.

Graduates can work in fashion branding, visual merchandising, graphic design, fashion styling, photography, advertising, digital marketing, social media, UI/UX design, fashion journalism, and content creation.

Fashion brands, luxury labels, e-commerce companies, creative agencies, magazines, design consultancies, or students establish their own creative ventures.

Graduates of Interior Space Design possess the expertise to design functional, aesthetically appealing, and user-centric interior environments for residential, commercial, hospitality, retail, and institutional spaces. They develop skills in space planning, material selection, furniture and lighting design, digital visualization, and sustainable design practices.

All design specialisations encourage innovation and entrepreneurship. Students interested in launching their own creative businesses can pursue programmes aligned with their interests, whether in fashion, communication, product design, or UI/UX. Through design thinking, business fundamentals, internships, collaborative projects, and industry mentorship, students develop the skills required to establish design studios, creative agencies, freelancing, fashion labels, start-ups, or consulting practices.

The SID design curriculum emphasizes responsible AI use, ethical decision-making, originality, critical thinking, and human-centred design. AI is viewed as a tool to enhance creativity rather than replace the designer's role.

Sustainability is an important aspect of contemporary design education. Students are encouraged to consider environmental, social, cultural, and economic impacts while developing design solutions. Projects often explore sustainable materials, circular economy principles, inclusive design, responsible manufacturing, ethical consumption, and socially relevant innovation to prepare students for future design challenges.

Depending on the programme, students may learn tools for graphic design, illustration, photography, video editing, animation, CAD modelling, UI/UX design, prototyping, 3D visualization, and digital publishing. Alongside software proficiency, equal emphasis is placed on design thinking, creativity, conceptual development, research, and problem-solving, ensuring that technology supports rather than defines the design process.

Designers are in demand across a wide range of industries, including technology, fashion, retail, e-commerce, media and entertainment, healthcare, automotive, consumer products, architecture, education, and hospitality. With the growing focus on innovation and user experience, organizations increasingly seek skilled designers for roles in branding, product development, digital experiences, communication, and strategic design. This makes design one of the most versatile and future-ready career choices.

AI transforms the creative industry, the demand for designers who can combine creativity, critical thinking, empathy, and strategic problem-solving continues to grow. Today's design professionals are expected to work collaboratively with AI, using it as a tool to enhance innovation rather than replace creativity.

SID's curriculum is designed to align with the evolving needs of the design industry by combining studio-based learning, live industry projects, internships, emerging technologies, and interdisciplinary collaboration. 

SID graduates are highly valued by leading design studios and organizations for their strong foundation in design thinking, creative problem-solving, technical expertise and industry-ready capabilities.

Design is one of the fastest-growing career fields, driven by innovation, technology, sustainability, and user-centric solutions. With the increasing demand for creative problem-solvers, design offers diverse career opportunities, global exposure, and entrepreneurial potential.

At SID, students are encouraged to develop drawing and visualization skills throughout the programme while learning research, technology, design thinking, and digital tools that are essential for contemporary design practice.
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